The Story of Hope; Concerned by the appalling mental health statistics of NZ youth, Nathan Nola from Independent Brands reached out to Mike King from I AM HOPE Charity and the GUMBOOT FRIDAY and created a partnership - HOPE WINES was born. $1 from the sale of every bottle will be donated to Gumboot Friday - 100% of the money raised goes directly to funding free professional counselling for New Zealand youth when they need it.